Why Video for the Club Industry?

Simply put, the opportunity for distinction.

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• Distinction among your own membership

  • Video can provide an internal communication vehicle which elevates your messaging

• Distinction among prospective members who may have a desire to move clubs

  • Video can provide desire because it's emotional and entertaining

• Distinction among other clubs in the area, in the state, in the nation

  • Video can show others the level of service, facilities, amenities and play unlike traditional forms of marketing

And distinction ultimately leads to a higher perception of value.

• Value among your own membership

• Value among prospective members who may have a desire to move clubs

• Value among other clubs in the area, in the state, in the nation

 

Still not convinced?

Here is an interesting infographic about the power of online video.